Mobifun’s Weblog

Contrarry to our below post ofr research findings  Virgin Mobile USA says that about 1,000 subscribers have signed up for its Sugar Mama program each day since it launched about a year ago. That makes for roughly 330,000 of its 4.8 million subscribers, who are willing to exchange 45 seconds of advertising on their handset or on their PCs for an extra minute of talk time. Virgin has doled out 9 million minutes of mobile talk time since Sugar Mama launched.

Mobile advertising is still viewed as unacceptable by the majority of people. A survey by Harris Interactive in the US shows that the most accepted form of mobile advertising—sponsored text links in searches—was deemed unacceptable by 74 percent of respondents reports eMarketer.

1. Only 10 percent of respondents took a positive action in relation to seeing an ad,
2.  70 percent deleted them outright. Mind you, only 30 percent could recall ever seeing an ad

In the UK research by Tickbox has illustrated the difference between those who have responded to a mobile ad and those who would view ads in exchange for fr*ee content.

The frozen carcass of a 10,000-year-old baby mammoth has been unearthed in a remote northern Siberian region, a discovery scientists said Wednesday could help in climate change studies.

The 4-foot (1.2-meter) gray-and-brown carcass, discovered in May by a reindeer herder in the Yamal-Nenets region, has its trunk and eyes virtually intact and even some fur remaining, said Alexei Tikhonov, deputy director of the Russian Academy of Sciences’ Zoological Institute.

 mammoth is any of a number of an extinct genus of proboscidean (of which the elephant remains), often with long curved tusks and, in northern species, a covering of long hair. They lived from the Pliocene epoch from 4.8 million years ago to around 4,000 years ago.[1] The word mammoth comes from the Russian мамонт mamont, probably in turn from the Khanty.

USA Today reports that Early iPhone owners are  happy with their devices, a survey out Friday says, and Apple (AAPL) and AT&T (T) are luring customers from rivals as a result.

The firm surveyed 1,000 cellphone users July 6-10.

• Study claims that , 90% of 200 owners said they were “extremely” or “very” satisfied with their phone.

• And 85% said they are “extremely” or “very” likely to recommend the device to others, says the online survey conducted and paid for by market researcher Interpret of Santa Monica, Calif.

Kelly Croy, a seventh-grade teacher in Oak Harbor, Ohio, is a happy buyer. “Overall, the coolest device I’ve ever owned,” he says.

	BEFORE THEY BOUGHT IPHONE Buyers’ previous cell phone carriers: AT&T-Cingular 49% Verizon 25% Sprint Nextel 11% T-Mobile 6% Alltel 3% U.S. Cellular 2% Other 2% Virgin Mobile 1% Helio 1% Source: Interpret survey of 200 iPhone owners