Mobifun’s Weblog

Do Fun with your Mobile….

LimeLife scores $3.9M from Core Capital

Venture capital firm Core Capital Partners announced its $3.9 million investment in mobile consumer software publisher LimeLife. The company, which specializes in publishing mobile content for women, said it will employ the funding to continue development of its software products and technologies. Last week, LimeLife announced a partnership with AT&T to introduce “Rachael Ray Recipes on the Run,” featuring 30-minute recipes from the celebrity chef and daytime television host. “LimeLife combines innovative mobile technology with a unique understanding of the female consumer to create a new model for targeted programming,” said Core Capital managing director Tom Wheeler in a prepared statement. “We believe that targeted mobile content represents an extension of the same concept which made cable television so successful.”

Advertisements

May 30, 2007 - Posted by | Mobile games

No comments yet.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: