Mobifun’s Weblog

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Smartphone sales are growing fast

Mobile phone penetration rates around the world are showing up some interesting trends – notably developing markets are selling more phones than ever but making less money as competition tightens. Developed markets are seeing a strong swing away from basic handsets toward more advanced Smartphones – a trend that will only be enhanced by the huge popularity of mass-market targeted handsets like the iPhone, which are starting to make these devices attractive to the consumer market as opposed to just business customers. Other interesting trends include the increasing number of dual-mode WiFi/Cellular phones that can seamlessly switch between local wireless internet connections and 2G cell phone networks to make optimal use of the economic efficiency of the former and the broad coverage of the latter.

  • Worldwide revenue for mobile phones is expected to total $117.5 billion in 2010, an 18% drop from 2006
  • GSM phones made up 45% of worldwide mobile phone revenue in 2006, smartphones made up 18%, and the remainder was made up by CDMA, W-CDMA, and CDMA2000 phone sales
  • Worldwide revenue for the small but fast growing smartphone segment grew 10% in 1Q07 from 4Q06, driven by the wider availability of 3G, which unlocks the media application potential of smartphones beyond email
  • In 2006, 20% of total mobile phone revenue came from North America, 34% from EMEA, 36% from Asia Pacific, and 10% from CALA
  • The number of mobile subscribers grew 26% to 2.5 billion in 2006

July 30, 2007 Mobile phone penetration

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July 30, 2007 - Posted by | mobile applications, Smartphone

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